Tieline Helps Rural Station Connect
Ark. — Our station is in a rural part of Arkansas, where a sense of community
is important. By making remotes so much easier, Tieline’s Report-IT has been a
great tool to help us expand and deepen our connection to the local community.
author’s smartphone rests in the Tieline Mic Adapter; a handheld mic is
connected and provides audio. The codec can be seen on the phone screen. It
feeds audio to the station or can record it.
The Report-IT turns your iPhone into a
pocket-sized, portable 15 kHz-quality live IP audio codec and slim 20
kHz audio recorder. You can connect to the studio live at the push of a
button and hear studio comms and program in real time. You also can prerecord
interviews and FTP 20 kHz audio files to the studio without a codec. It’s suitable
for a remote broadcast, live report or two-way interview. We use the Tieline
Mic Adapter to connect a high-quality dynamic microphone for superior audio.
We do about 125 remotes per year, and
we’re now using Report-IT for virtually 100 percent of them. In the past we had
to schedule our remotes carefully because of all the equipment required. Now we
can be more spontaneous and cover overlapping events seamlessly.
We also get more from each remote. I
love it when we cover local expos, chamber of commerce events and fairs. Report-IT
is portable; I can go from booth to booth and record several clips during a
We decided to give Report-IT to all our
sales and management staff; it generated more excitement than any equipment
we’ve added in years. All it took was a 10-minute meeting to introduce the app;
they took to it eagerly. This has greatly expanded our ability to cover local
events in real time. Another example, when a large fire broke out at a local
retailer, a couple members of our sales team happened to be nearby. Within
minutes, they were on the scene delivering live reports. Our staff frequently
delivers breaking news stories, traffic reports and weather updates while
they’re on the road.
Speaking of weather, we’re in the
middle of the tornado belt here in Arkansas. While we certainly hope the
tornados will spare us during the upcoming season, at least we’ll be prepared
if they do strike. Report-IT will allow the staff to help out with storm
spotting, tornado chasing and helpful safety updates. That’s a big part of how
our station really can make in a difference in our community.
I’ve always believed that a station’s
sound is important; Report-IT’s audio quality is outstanding. Thanks to
Tieline, we have the best-sounding remotes in our market. Now with the new Mic
Adapter microphone interface hardware, this will take our audio quality to the
Out here in rural Arkansas, we haven’t
always been up on the latest technology. Report-IT was a big leap forward for
us. Well worth the investment.
Scott is program director for KFLI 104.7 FM.
For information, contact Mary Ann Seidler
at Tieline in Indiana at (317) 845-8000 or visit www.tieline.com.