9/6/2012 12:36 PM
At 7:30 a.m. on Monday, 12 cyclists pedaled down the
road, intent on riding from the offices of IBC in London some 300 miles all the way to RAI in
Amsterdam, arriving Tuesday evening for the IBC Show.
just designed for super-fit broadcasters to show off, the ride is also a
charity event. Last year, its first year out, the IBC ride raised 36,000 pounds
for Vision Charity. This year donations will go toward both Vision and VICTA
charity. (Both organizations provide support to blind and partially sighted
children and young people, and their families.)
who should be front and center, participating in this noble challenge? None
other than our NewBay colleague Mark Hallinger, editor and associate publisher
of TV Technology Asia/Pacific and TV Technology Europe, who was also one of
only two masochists, er, brave souls from last year who came back for a second
consecutive beating, er, triumph.
Reporting from Amsterdam, Mark tells his contacts at Radio World
that he’s quite sore now (and that, in case anyone wondered, the cyclists crossed over
the water from Dover to Dunkirk via ferryboat).
whole event was live streamed at ibc2ibc.com
, where you can find plenty more
information and pictures.